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Position

Sun Exposure:
Full sun
Aspect:
South facing, west facing
Position in Border:
Middle

Soil

Succeeds on poor soil:
Chalky / Alkaline / Well Drained / Light / Sandy

Verbascums are eye-catching, drought-tolerant plants with felted, silver-grey rosettes of large leaves. Tall, furry flower-spikes emerge bearing wide-open, (usually) yellow flowers, in early to midsummer. Plants self-seed readily.

Verbascum phoenicium 'Violetta' is a compact perennial verbascum, bearing unusual rich purple blooms, followed by attractive seedheads, that gradually darken to a reddish-black. It's ideal for growing in a sunny mixed or herbaceous border, and is also suitable for growing in containers.

For best results grow Verbascum phoenicium 'Violetta' in well-drained, neutral to alkaline soil in sun or partial shade. Cut old flowering stems to ground level to prolong flowering. Plants are the caterpillar foodplant of the mullein moth, Cucullia verbasci, which causes unsightly holes in the foliage. If possible grow 'Violetta' towards the centre of the border, so other plants mask the holey leaves, or grow wild verbascums nearby, onto which you can transfer the caterpillars.

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Plant calendar

JanFebMarAprMayJunJulAugSepOctNovDec
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Plantyesyes
Flowersyesyesyesyes

Verbascum ‘Violetta’ and wildlife

Verbascum ‘Violetta’ is known for attracting bees and butterflies/moths. It is a caterpillar food plant and has nectar/pollen rich flowers.

Is known to attract Bees
Bees
Is not known to attract Beneficial insects
Beneficial insects
Is not known to attract Birds
Birds
Is known to attract Butterflies/​Moths
Butterflies/​Moths
Is not known to attract Other pollinators
Other pollinators

Is Verbascum ‘Violetta’ poisonous?

Verbascum ‘Violetta’ has no toxic effects reported.

No reported toxicity to:
Is not known to attract Birds
Birds
Is not known to attract Cats
Cats
Is not known to attract Dogs
Dogs
Is not known to attract Horses
Horses
Is not known to attract Livestock
Livestock
Is not known to attract People
People
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